How I Built This In Public: Noah Bragg
Lessons from building and growing Potion to its acquisition all in public
Hello everyone, it’s KP. Welcome to the 10th edition of “How I Built This In Public“, a special series that features top founders and creators who’re boldly building their projects, startups and creative ventures in public. My intention is to ask them a consistent set of simple questions and distill insights and lessons so we can all learn from their experiments.
For this edition we have Noah Bragg, Founder of Potion - a tool for creating custom Notion websites in minutes.
He has been successful at building his SaaS up to its recent acquisition and he’s done all this while sharing his journey and lessons in public.
Without further ado, here’s the full interview. Enjoy 🙂
“I love building indie SaaS and online products that are helpful to others. I’ve been doing this “entrepreneur thing” the last 5 years. I recently sold my SaaS, Potion for $300k after growing it to $6k+ MRR for 2 years. I’m looking to start my next thing soon!”
1. At what point in your startup journey did you begin your “build in public” journey and why?
I started building Potion in public on day one. I knew from my previous micro SaaS that I really enjoyed the BIP process and getting to learn and hear feedback from people publicly as I go. I also knew that it would help benefit the business. I picked Potion as a product because I felt that it would align well with the same kind of people that enjoy BIP.
2. What personal / business benefits do you believe you attracted from building in public?
My first 75 customers came from BIP on Twitter. I also learned a ton from the feedback that people gave on my posts. I made a lot of connections with other entrepreneurs from BIP.